Sunday 31 March 2013

Evaluation

I have biased my magazine on the Vibe magazine, and I feel Vibe would be a good distributor for my magazine. Vibe was founded by Quincy Jones and also in partnership with Time inc. I think Vibe could be interested in distributing my magazine as it's biased on a R&B genre, similar to my magazine.

I think that the audience for my magazine is both genders around the age of 18 who have an interest in music and enjoy the R&B genre and music scene, who want to keep up with their favourite celebrities. I feel the colours and cover lines help my magazine appeal to both genders and in effect this will allow my magazine to have a bigger audience, in effect making my magazine sell more and make more profits. I attracted and enticed my audience with my neat layout and the constant colour scheme I have used throughout all pages of my magazine. I also used a range of various different images to make my magazine look interesting. In my font cover I used a conventional medium close up photograph to help make my magazine stand out to customers. Some of the clothing that my model was wearing also matched the house style which made the photo link with the magazine house style. My house style was red, black and white, I chose these colours as I feel they look aesthetically pleasing together and I also like the way the black and white contrast each other and make each other stand out.

My reader profile is based on the NME reader profile as I thought the layout looked busy, interesting and colourful. I feel my target audience was addressed in the reader profile i created when carrying out my research. I included things like IPhones, leather jackets, Nike blazers, Jack Daniels etc. I chose these things as i think they are things that my target audience like. I believe all of these items relate to the younger audience of around 18-20 years old, and this is the age my magazine is aimed at. In my key stats I have wrote that the female audience is around 62% and male being 38%. I chose these figures because I feel magazines in general are more of a girl accessory so I feel that the percentage of female customers will be slightly higher. I included the quote 'this magazine is amazing' as customers may read this and it could persuade them to buy the magazine. The 'influential' and 'in the know' paragraphs are also used to persuade customers to by the magazine, they suggest that the magazine will make you popular and 'in the know' with recent music. To make my reader profile look professional I included details for customers to contact if they have any questions or enquiries.

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