Monday 29 October 2012

Focus Group + Questions



These are the main questions I asked:
1) Would you prefer tp download a magazine app or purchase one from a shop?
2) What do you look for when you purchase a magazine?
3) How much are you willing to pay for a magazine?
4) What would encourage you to buy a music magazine if you don't already?
5) How could existing magazines be improved?
6) What do you like existing magazines to offer?
7) Do you regularly purchase magazines?
8) What type of magazine do you usually buy, and why?
9) Would free gifts encourage you to buy a magazine?
10) Would you prefer to have interactions with the magazine, for example competitions and games?
11) What existing magazines are you interested in?
12) Would you prefare a one genre or a mixed genre music magazine?

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